Event Details
CREATING A MISSION-MINDED SUPPLY CHAIN
Thursday, September 28 | 10-11 am ET
Establishing a resilient and sustainable supply chain is challenging for any company, much more so for a mission-driven, environmentally-focused organization.
Murphy's Naturals prides itself on being a member of the 1% for the Planet organization and a certified B Corp, but those distinctions require careful consideration of every resource used to manufacture and distribute its award-winning mosquito repellent products.
In this session, Founder and CEO Philip Freeman will sit down with Emil Capital Partners' Director Melissa Dolan to discuss how Murphy's got its start and why its mission of 'Doing Others Good' has been central to establishing and growing its supply chain.
In addition to discussing the challenges of maintaining a sustainable and resilient supply chain in a post-COVID world, Philip will share with Melissa:
- How Murphy's has built out its supply chain and manufacturing facility
- The criteria Murphy's uses in establishing key vendor partnerships
- The role of corporate giveback programs
- How Murphy's has leveraged ongoing innovation to tackle common problems across the CPG industry
- How Murphy's has effectively garnered employee support for its sustainability goals and maintained low turnover
- How a consumer goods brand can honestly evaluate and address its role in carbon emissions
- Why financial returns must complement a corporation's mission and values